Kobo is shifting in on Kindle in a giant manner, and is utilizing Amazon to do it

Abstract

Rakuten has launched an official Kobo retailer on Amazon for the primary time.
Kobo affords an reasonably priced vary of e-readers, and is an alternative choice to Amazon’s Kindle sequence.
Amazon’s Kindles sequence has confronted scrutiny not too long ago, after eradicating the flexibility for customers to obtain Kindle e-books they’ve bought onto their computer systems.

It is honest to say Kindle machine homeowners have not had the best go not too long ago. Final month, Amazon removed the ability for customers to obtain and switch their Kindle e-books onto their computer systems. Final yr, the brand new Kindle Colorsoft skilled widespread yellow banding points, forcing Amazon to delay machine shipments. Whereas Amazon says it has solved the issue, it has nonetheless put many customers off the machine.

For those who’re on the lookout for a brand new e-reader however have hesitated to purchase a Kindle as a result of these latest developments, there’s excellent news: Rakuten’s Kobo devices at the moment are formally accessible on Amazon for the primary time by means of a new storefront the place you possibly can flick through all of Kobo’s choices.

Kobo’s e-readers are a preferred various to Amazon’s Kindle sequence, and prior to now, the one method to get them within the US was immediately from Rakuten’s Kobo web site. Nevertheless, as a result of many consumers use Amazon for quick and free transport, this transfer will make Kobo e-readers much more accessible to shoppers within the US.

Kobo Libra Color

The Kobo Libra Color is a sport changer. The Libra Color permits customers to scribble down their each thought as they learn, write in a separate pocket book, and entry their very own Google Drive.

Model: Kobo
Display screen: 7-inch E Ink Kaleido 3 show with FastGLR and Darkish Mode (150ppi)
Storage: 32GB
Connectivity: USB-C
Battery: A single cost on the eReader lasts as much as 40 days, primarily based on half-hour of studying per day with the entrance gentle at 30% brightness and WiFi and Bluetooth® wi-fi know-how off.
Buttons: Energy button, web page flip buttons

The Kindle Paperwhite sits next to a Kobo Libra 2 on a wood table next to a potted plant and old camera.

Associated

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As a brand new Kobo convert, here is why I want the Kobo e-readers.

What gadgets is Kobo promoting on Amazon?

You will get the newest Koba Clara Color and Libra Color

A hand holds the Kobo Klara B&W over a tan floor.

For those who’re concerned with selecting up a Kobo on Amazon, most of its newest era of gadgets launched final yr can be found for buy, together with the Kobo Clara BW, Clara Color, Libra Color, and Elipsa 2E. Kobo additionally sells equipment on Amazon now, like instances, styluses, and alternative stylus ideas.

Earlier than Rakuten put its Kobo e-readers on Amazon, its web site was the one method to formally buy them within the US. The benefit of getting a Kobo on Amazon is undoubtedly sooner transport and a extra easy return course of. Kobo did attempt to promote their e-readers at Walmart a couple of years in the past, however that initiative ended (through Good E-Reader).

For those who’re on the lookout for a Kindle various, Kobo’s e-readers are a wonderful selection, notably since its platform is considerably extra open than Kindles and helps all kinds of e-book codecs. Like Kindle, Kobo additionally boasts an unlimited eBook retailer.